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Radio Expres - 1000 EUR for one SMS

Project: Radio Expres - 1000 EUR for one SMS
Duration: From July 2013 to today
Purpose: Increasing of listenership during summer months
Applied solution: SMS contest application
Aplication processes all incoming SMS and generates unique access codes for Premium zone.
Digital Virgo was responsible in this project for:
  • generating of unique codes
  • processing of all incoming SMS
  • designing of Premium zone on
  • drawing
  • hotline for users
  • statistics and reporting
  • marketing support based on SMS BULKs